Weather in Boston:

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Specializing In Boston's Historic Neighborhoods Since 1995!
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Bringing Something To The Table No One Else Will!
Closing ±350 properties totaling over a
±quarter of a billion dollars since 1995,
the single most important thing I could do as your broker is to create strategies to attract the buyer who will pay the highest possible selling price! My commitment is to provide you with Traditional Media & Internet Based Marketing Campaigns combining all of today's technological advances with the traditional real estate services. My Valued Client Savings Program affords the unique flexibility to provide a superior level of high-touch personalized service with all the market expertise, resources and tools
along with a significant cash bonus. My no nonsense approach to real estate is based upon a policy of total honesty and transparency, attention to detail & great flexibility!
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Specializing in Downtown Boston's Historic Neighborhoods, my firm is an independent sole proprietorship allowing me to better serve my client's needs without being hindered by
office politics.
My goal is to provide a superior level of high-touch personalized service with the feel of a small boutique...yet all the market exposure and tools of the large real estate firms. As your exclusive seller agent,
I offer the unique flexibility of equivalently listing your property as low as 3.5%, provided you purchase your replacement property simultaneously enlisting my services as your buyer agent. I accomplish this by crediting you a total of 30% of the compensation paid to me as your buyer's agent! Please review my Exclusive Property Listing Agreement, your Estimated Closing Costs and various Legal Updates. If you are considering purchasing property, please review how to receive this total cash bonus enlisting my services as your Exclusive Buyer Agent!
All The Benefits, Tools & Resources Of A Full Service Brokerage |
Comprehensive Internet Based & Traditional Marketing Campaigns |
Specializing In Downtown Boston's Historic Neighborhoods Since 1995 |
Closing ±350 Properties Totaling Over A ±Quarter Of A Billion In Sales |

A Mission Statement Worthy of Reading: More than ±95% of my business over the last decade has been derived from my existing clients and the referrals of their friends, relatives, neighbors and business associates. This unique strategy allows me to focus 100% of my energies serving only a handful of clients each quarter, rather than wasting time looking for new business. In turn, my hope is to prove worthy of your referrals. My client base speak for themselves expressing their opinion of my services for which I am proud to share: "What separates Rich Haen from your average realtor is intelligence and intuition, two things that can't be taught. Combine this with a strong knowledge of the market and you have an ally in residential search that is difficult to discover; anywhere!"...read more testimonials >>
For a private consultation please feel free to contact me directly:
Please call my cell (617) 283-5044 or email: Rich@RichHaen.com
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Your Property Will Be Marketed On All Real Estate Websites
Guaranteed By The National Association of Realtors (NAR)
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Plus Hundreds Of Other Websites & Search Engines!
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MLSpin.com is the Live-Feed for All
Real Estate Websites & Search Engines!
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My goal is to provide you with total access to your transaction and the confidence knowing that everything possible is being done to help sell your home! My promise is to personally assist you every step of the way providing a superior level of high-touch personalized service until your property closes...your prospective buyers will not interact with a team of inexperienced assistants. I'm always available for my valued clients with mobile cell, text and email!
Your Real Estate Tool Box!
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Experience + Knowledge + Honesty = Targeted Results!
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My automated systems afford you 24/7 global on-line access to all the real estate tools necessary to research the market and perform your transaction totally web-based! You will have secure access to all Available Properties and the most up to date Sales Data...and so much more! My website also features my preferred list of Trusted Legal Counsel and Trusted Vendors. Once we firmly place your property under agreement, I will create a secure Seller On-line Transaction outlining the next steps and the closing documents. When the time comes, my website also provides extensive Closing Info & Moving Tips!
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My price guarantee is to recommend aggressive competitive pricing with a predetermined plan that fits your time frame and preferences. Both a price that never leaves money on the table nor put us out of the ball park! I truly believe that to be successful in this market, it is crucial to have a price based solely on the most recent sales data, accompanied by an experienced closer who will position your property to attract the buyer who will pay the highest possible selling price!
My goal is to offer my clients the appropriate guidance on pricing so that we are positioned competitively amongst the competition...rather than helping to sell the competition! In my experience this approach not only secures the highest price, but also allows us to respond intelligently to however the market reacts to our price. Pricing based on what you want or need is not only totally unrealistic, but will ultimately cost you thousands of dollars and many disappointing months on the market, I provide the experience, honesty and a willingness to do what it takes to sell real estate in difficult circumstances!
Together we could determine your property's highest possible selling price based solely on
the most recent Sales Data as well as the Currently Available Properties. Your could then preview "The Competition" by visiting Sunday open houses in order to be objective in judging the true value of your property. With this information in hand, we would then prepare a truly valuable CMA or Competitive Market Analysis of your property. At that time, we should also discuss any repairs and/or staging of your property so that it appeals to the vast majority of home buyers...creating a highly coveted commodity!

My best advise is to position your property so it is
clearly priced competitively amongst the competition...
Rather than helping to sell the competition!
This market is so sensitive to price, that if the market perceives your price as too high prospective buyers many times will not even make an offer...or you simply may not receive many showing requests! Therefore in an effort to capture as much activity as possible, I respectfully suggest a realistic pricing strategy in an earnest effort to avoid extremely disappointing results ...because when it's hot it's HOT, but when its not it's COLD!
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Global exposure is the cornerstone of today's technologically advanced marketplace! Together with the help of a comprehensive Property Questionnaire, we will prepare a marketing strategy focusing individual attention on your property by highlighting the best features and benefits of your property. You will be afforded the opportunity to proof all of my marketing pieces. Next, your
property will be listed for sale on MLSpin.com the nation's largest real estate database! The benefit to you the seller is the global exposure of your property to the entire network of real estate agents, every prospective buyer in the market, relocation prospects from around the globe, your neighbors, and the general public...this strategy leaves no stone unturned!
As thoroughly outlined below, your property's exposure will be further enhanced with the ongoing development of long term strategic relationships with many of the most successful traditional and internet marketing strategies, designed and maintained by Boston Logic Partners. My guarantee is to provide you with a comprehensive Traditional Media & Internet Based Marketing Strategy combining all of today's technological advances with the traditional real estate services. The goal is to create as much pent-up demand as possible so that we are certain your property reaches the entire market!
Providing the high-touch feel of a small boutique with all
the market exposure and tools of a large real estate firm! |
The Traditional Media Marketing Strategy will include a beautiful bi-fold property brochure highlighting the best features & benefits of your property and will be distributed to all of your prospective buyers. Personalized Boston Homes Newspaper advertisements will introduce your property to the market and will be strategically scheduled throughout your sales cycle. The Internet Based Marketing Strategy will be heavily leveraged conveying a consistent message throughout the internet. Your property will feature technologically advanced photography, virtual tours and interactive floor plans powered by Boston Virtual Imaging.
Prior to the 1st showings at the open house, you will receive an electronic copy of your property's personalized Marketing Campaign Blitz outlining every detail from start to finish! Throughout your entire sales cycle, you will receive Marketing Campaign Status Updates including a summary of the number people who have viewed your property, the number of visitors from all the various websites, an updated list of the current competition as well as the most recently sold properties...along with my best advice as we proceed!
Traditional Marketing Strategies: |
Brochure With Your Property's Details
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Custom Designed 9 X 6" 110lb Card Stock
Distributed To Your Prospective Buyers!
(You'll love these when you see them...A real touch of class!)
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Boston Homes Featuring Your Property
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Highlighting "1st Showings At Open House"
Designed To Build Pent-Up Demand!
(Focusing Attention On Your Property...Not The Real Estate Company!)
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For Sale Yard Signs For Your Property
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Designed To Attract Passing Prospects!
(A little more info than the typical broker...Buyers really appreciate this!)
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Internet Based Marketing Strategies: |
MLSpin Populates ALL Websites & Search Engines! |
Your Property Will Be Marketed On All Real Estate Company Websites Guaranteed By The National Association of Realtors (NAR)
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Plus Hundreds Of Other Websites & Search Engines!
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Strategic Marketing Partners To Further Enhance
Your Property With Additional On-line Exposure!
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Voted #1 Real Estate Search Engine!
Targeted Reach and Measurable Value!
I have implemented an aggressive Google AdWords Campaign "the largest online advertising network, reaching over 80% of 30-day US Internet users ensuring your property stands out over the competition throughout the entire internet and on all of the aforementioned websites. AdWords helps me target new audiences as well as visitors already searching for real estate on Google. Now we are advertising to an audience that's already interested your property!"
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Please Click On The Images Above To Review How Your
Property Will Be Marketed On These Social Media Platforms!
Social Media Including Facebook, Twitter, YouTube & Linkedin!
Your property will be listed for sale on the most popular Social Media introducing your property to millions of daily viewers! Facebook " is a social utility that connects people with friends and others who work, study and live around them!" Twitter "is without a doubt the best way to share and discover what is happening right now!" YouTube "allows billions of people to discover, watch and share originally-created videos!" LinkedIn "operates the world’s largest professional network on the Internet."
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Please Click On The Image Above To
View How Your Property Will
Be Marketed For Sale on The #1 Consumer Real Estate Website!
To Reinforce Your Property's Exposure!
Your property will be listed for sale on Realtor.com® "which ensures your property is being powerfully displayed to the 6.6 million monthly consumers that visit the Internet’s #1 Real Estate Website by RealtyTrac.com. "When prospective buyers search your zip code or other matching criteria, your property will featured. This also cycles through to numerous national real estate websites!
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Please Click On The Image Above To
View How Your Property
Will Be Marketed For Sale on The Zillow Real Estate Market Place!
Empowering Consumers With Information & Tools To Make Smart Decisions!
Zillow is a home and real estate marketplace dedicated to helping homeowners, buyers, sellers, renters, real estate agents, mortgage professionals, landlords and property managers find and share vital information about homes, real estate and mortgages. Zillow.com is transforming the way consumers make home-related decisions and connect with real estate professionals!
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Please Click On The Image Above To
View How Your Property
Will Be Marketed For Sale on The Trulia Real Estate Website!
Homes and local scoop for the real estate obsessed!
Whether you are looking for a place to buy or rent, want to know what it's really like to live in a neighborhood or just want to peruse what could be yours—we're here for you. We Trulia.com connect you with people who live nearby, slice and dice local data into useful bits, and work to find you the newest listings and best deals in your market!
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Please Click On the Image Above To View How Your Property
Will Be Marketed For Sale on The Boston Globe On-line!
Today's Boston Globe Newspaper On-line!
Your property will be listed for sale on Boston.com "in addition to getting great exposure throughout the Boston area, you’ll be seen across New England on the region’s leading news site. And, as one of America’s biggest newspaper websites, we offer over five million unique visitors a month!"
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"The #1 provider of visual marketing tools in Boston!"
"Our clients hire us to show off their space!"
Boston Virtual Imaging is "grateful to serve a client base consisting of top performers in a range of industries. Nearly all are repeat clients. We strive to exceed their expectations every single day. We offer a range of services to clients in real estate, construction, architecture, design, hospitality, travel, tourism, function facilities and convention centers. BVI create all of my visual marketing tools such as Professional Real Estate Photography, Pro 360 virtual tours & Interactive Floor Plans." and I am proud to be associated with the members of this extremely professional team!
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My Website Is Maintained By Boston Logic!
Competitive Edge Fueled By Technology!
Boston Logic Technology Partners help me "leverage technology to run my business forming long term partnerships with my partners, by achieving measurable success" in the process of selling your home. My marketing strategies have been designed and are constantly maintained by Boston Logic combining all today's technological advances with the traditional real estate services in an effort to entice prospects to view your property over the competition!
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Although a comprehensive global marketing strategy is vital, the vast majority of prospective buyers will be provided by the network of real estate agents!. Therefore your property will appear on Multiple Listing Service or MLSpin.com is the nation's largest real estate database! The benefit to you
is the global exposure of your property to the entire network of real estate agents, every prospective buyer in the market, relocation prospects from around the globe, your neighbors, and the general public...this strategy leaves no stone unturned!
MLSpin.com is the Live-Feed for
All Real Websites & Search Engines!
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As your exclusive Seller's Agent, I can register you to receive automatically generated daily emails from MLSpin.com with your chosen criteria as they hit the market including new property listings, price reductions and properties that come back on the market...the absolute best way to keep an eye on the market! You will also have total access to the most up to date Sales Data! Once we enter your property into the MLSpin database, we will receive and instantaneously generated list of the number of buyers whose search criteria matches your property...an excellent barometer of the market!
Total Access To MLSpin Property Search! |
Total Access To The Most Up To Date Sales Data!
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I will attend all of the showings with your prospective buyers; not a team of inexperienced assistants! Armed with this feedback, my job will be to identify those prospective buyers who will pay the highest possible selling price for your property...working every offer to the fullest extent! Honestly, how can a "team" of inexperienced assistants have the experience to give you an accurate assessment of your property? I posses the experience, expertise and sales tactics necessary to convert "prospects" into "buyers"!

I will call you after all shows where the buyer provided feedback worthy of discussing! I will also attend all open houses (not a team of inexperienced assistants), and will call after each one with the feedback. All open houses will be posted on MLSpin, www.Realtor.com,www.Google.com, www.Yahoo.com, www.Bing.com, www.Move.com, www.AOL.com, www.MSN.com, www.Zillow.com, www.Boston.com as well as all the other local and national real estate company's websites including: www.ColdwellBanker.com, www.SothebysRealty.com, www.REMAX.com, www.HammondGMAC.com, www.Century21.com, www.Prudential.com, www.KellerWilliams.com, www.Otis&Ahearn.com and many more!
I will strategically schedule additional open houses, but firmly believe that too many repeated open houses simply over expose a property creating a perception of desperation instead of a sense of confidence. However, if circumstances beyond our control, such as inclement weather, holidays, competition with other activities etc., affect the outcome, I will schedule another open house the next weekend available. I am typically available weekdays 8am-7pm, weekends 11am-4pm...I am always available for my valued clients with wireless cell, text and email!
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Once you have an accepted and signed Offer To Purchase the property is considered "Under Agreement". Please note that recent changes adopted by the MA Superior Judicial Court has determined that Offer to Purchase Real Estate Documents Are Legally Binding provided all contingencies have been satisfied. Customarily, the Purchase and Sale Agreement (commonly know as the P&S) is usually executed within the next fourteen (14) calendar days. The balance of the five to ten percent (5-10%) cash down payment is also customarily collected and submitted for deposit into the Seller's Real Estate Agency's Escrow Account (a personal check made payable to the listing agency is sufficient at this time). If this transaction is in conjunction with a 1031 tax-free exchange, please seek legal and/or tax advice. Take the time to review the
Estimated Closing Costs and Registry of Deeds Recording Fees, as well as the many Legal Updates and Offer To Purchase Real Estate Documents!

The Process
If you intend to be represented by legal counsel in your real estate transaction which is not mandatory but highly recommended, you might start by asking your current attorney for a recommendation if she/he does not practice real estate law. It also is a good idea to consult with your friends, relatives, neighbors and business associates for their legal counsel recommendations. However, the experiences of most of my clients have shown that it is usually best to hire an attorney who regularly practices real estate law and are familiar with the local real estate.
I will be available to you and your attorney throughout the entire process and will coordinate the distribution and execution of the final Purchase and Sale Agreement and collection and deposit of the escrow funds. However, I truly believe that this is an opportunity for you and your legal counsel to discuss any and all of your concerns in regards to this transaction. You will be advised on many issues and will need to fully understand and agree to the final draft of the P&S. I strongly suggest that you read your entire P&S prior to execution. And by all means, if your P&S is not executed on time, I respectfully suggest that you or your attorney request a written extension from the buyer's counsel. Btw, I respectfully suggest that all major home inspection issues be negotiated by your legal counsel...this policy keeps this process strictly business!
Recommendations
I have been involved in many real estate transactions, and I can impart the names of the following attorneys with confidence. These attorneys are all well versed in Boston's real estate transactions, and the vast majority of my client base have hired their services.
Consult with your friends, relatives, neighbors and business associates for their recommendations. Please feel free to call me to discuss your choice of legal counsel:
Please note that www.Richhaen.com nor it's agents assume any responsibility for the services of the aforementioned parties. This list is simply a matter of courtesy, consult your yellow pages for additional companies. We strongly suggest that you contact the Better Business Bureau @ 617 426-9000 or write The BBB @ 20 Park Plaza, Suite 820, Boston MA 02116-4404 (www.bbb.org).
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Prior to the actual closing, I will contact all the parties to discuss the final Closing Information and to coordinate your closing schedule. I will be in touch with you and your legal counsel regularly updating you on an as needed basis. I will also be in touch with your buyer's lender throughout the entire transaction in an effort to monitor the process, prepare and submit all requested closing documents, meet with the appraiser, secure the written mortgage commitment in a timely fashion and to generally assure the process proceeds smoothly and ultimately closes without incident!

When the time comes you will have access to Moving Tips with various recommendations and suggestions for moving companies, on-line transfer of your utilities and much more.
If you have agreed to any repairs prior to closing please visit Trusted Vendors list,
I would be more than happy to help coordinate and oversee any and all repairs.
I hope to prove that after-sale service should not be an unexpected bonus, but rather another opportunity to earn your trust and your future business through relationship and referral. My aim is to focus on your needs so that you may go about your busy life and feel comfortable calling me for all you real estate transactions!
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For a private consultation please feel free to contact me directly:
Please call my cell (617) 283-5044 or email Rich@RichHaen.com |
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Refer to a friend | Suggestion box | Contact
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