Marketing Campaign Status Update Prepared ?/?/?
|
Everything You Should Know About Your Property's Marketing Campaign!
|
Client(s),
I realize this is a lot of information so please "take the best and leave the rest"! Update status of current activity ...??? Please be assured that your personalized Traditional Media & Internet Based Marketing Strategy is in full force and that your property is being listed on both the Multiple Listing Service or MLSpin.com the nation's largest real estate database and LINKBoston.com downtown Boston's #1 real estate database. You will also continue to receive daily email updates containing new property listings similar to your property...the best way to keep an eye on the market on a daily basis. As you may have seen by now, this process is truly all about global exposure and a comprehensive marketing strategy; combined with a competitive price. However, buyers base their decisions solely upon the current market conditions and the price of the competition!
Please keep in mind that the absolute best advice I have to offer is that the very first "ready, willing and able" buyers will inevitably pay the highest possible price for your house based solely upon recent experiences with numerous property listings! However, although Downtown Boston's residential real estate market has suffered far less than most, there are simply far fewer buyers and subsequently far fewer closings in this market. In fact, this market is so sensitive to price and so exposed to technology; the initial level of excitement and subsequent activity will taper off in the first week or two after launching your property on the market, if not the first few days. My most recent experiences with numerous property listings has taught me that it is always better in the end to respond appropriately to the current market conditions; rather than setting ourselves up to suffer disappointing results!
Your Real Estate Tool Box!
|
Experience + Knowledge + Honesty = Targeted Results!
|
Throughout your sales cycle, you will continue to have secure access to all the Currently Available Properties (Live feed LINKBoston.com with Google Map), the most recent & complete Sales Data with monthly, quarterly and year end summaries and the weekly list of Sunday Open Houses. My automated systems afford you 24/7 global on-line access to all the real estate tools necessary to research the market and perform our transaction totally web-based! Once your property is under agreement, I will create your Seller On-line Transaction outlining the next steps and the closing documents closing. When the time comes, my website also features my list of Trusted Legal Counsel and Trusted Vendors as well an extensive list of Closing Information & Moving Tips!
Providing the high-touch feel of a small boutique with all
the market exposure and tools of a large real estate firm! |
The only true barometer of the market I value is the "Activity Level"! In my experience if the activity level is low, nine out of ten times the reason is that the market simply disagrees with the price. Although I will always do my best for you, I respectfully suggest we acknowledge the reality of the market throughout the entire sales process and strategize accordingly in an attempt to consummate a financially successful and honorable transaction:
Gross Statistics of Prospective Buyers Who Have Viewed Your Property To Date:
Days on the Market: #
Individual Showings: #
Open Houses & # of Visitors: # open house with +-# people
Multiple Listing Service MLS: # buyers have viewed your property on MLS
Realtor.com: # buyers have viewed your property on Realtor.com
RichHaen.com: # buyers have viewed your property on RichHaen.com
(If you would like confirmation of these statistics, please just ask and I will send email verifications! Although I do not have analytic tools for the other websites, I assume similar results assuring that your property has been viewed by hundreds/thousands of visitors!)
The laws of supply and demand are based on the level of activity which will ultimately determine the highest price prospective buyers will pay for your home. Please keep in mind that most prospective buyers will be viewing numerous properties in various neighborhoods in the same general price range as your property. Real Estate agents usually show their buyers numerous properties at the same time to give the buyer a clear picture of what is available. Prospective buyers who do request a second viewing are still likely to be considering a number of properties. Finally, those buyers whose criteria match your property will then begin the process of making comparisons and forming their own opinion of value. For better or worse, this is how the market works!
However when it is all said and done...
To be successful in this market you need a competitive price and an experienced closer
to position your property to attract the buyer who will pay the highest possible selling price!
|
The following property data is current as of today: |
This is what I call the "Available Short List" or What I Think is "The Real Competition"....Currently Available Comparable Properties from $???-???k:
*******Click on the Address to View Full Details and PICS!!!
Statistics:
Listings: 45
Avg. $: $514,389
Median $: $523,000
Avg. $/SF: $553
Avg. DOM: 74
***Please note the above stats...based on these numbers???
Place Real Competition Available Properties here!
This is what I call the "Sold Short List" or What I Think is "The Facts"....Recently Sold Comparable Properties from $???-???k since ?/?/?:
Statistics:
Listings: 45
Avg. $: $514,389
Median $: $523,000
Avg. $/SF: $553
Avg. DOM: 74
***Please note the above stats...based on these numbers???
*******Click on the Address to View Full Details and PICS!!!
Place Real Competition Sold Properties here!
Let's keep an eye on the competition's price...
To ensure your property sells!!!
|
|
