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Traditional Media & Internet Based Marketing Strategy |
Global exposure is the cornerstone of today's technologically advanced marketplace! My guarantee is to provide you with a comprehensive Traditional Media & Internet Based Marketing Strategy designed and maintained by Boston Logic combining all of today's technological advances with the traditional real estate services! Equally important, your property will be listed on both the nation's largest real estate database Multiple Listing Service MLS and LINKBoston.com which is Downtown Boston's #1 Real Estate database of choice. The benefit to you the seller is the global exposure of your property to the entire network of real estate agents and every prospective buyer in the market, relocation prospects from around the world and the general public. You can be certain that your property will reach the targeted audience...this strategy leaves no stone unturned!
The Traditional Media Marketing Strategy will include individual advertisements featuring your property in The Boston Homes Newspaper and a 500 piece QuantumMail.com Post Card to your immediate neighbors! The Internet Based Marketing Strategy will be heavily leveraged conveying a consistent message throughout the entire internet! To introduce your property to the most serious and able buyers, both our Traditional and Internet Marketing Strategy will be strategically launched four days in advance of the 1st Open House and will continue until your property is firmly under contract. All of my marketing strategies have been designed in an effort to entice prospects to view your property over the competition!
  
While other agents may be debating the current market conditions,
I will remain focused on creating strategies and positioning your property
to attract and identify the buyer who will pay the highest possible price!
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Together we will prepare a tailor-made marketing strategy focusing individual attention on your property! We will include a complete description highlighting the best features and benefits of your home, additional amenities recent updates, professional photographs and a virtual tour, building and/or condominium statistics, on-line Neighborhood Information, and a Google Map pinpointing the exact location of your property. All Open Houses will be posted in the Boston Homes and on all websites along with a map pinpointing your exact location so that it is very easy for your prospective buyers to locate your property!
The Friday prior to launching your property listing, you will receive an electronic Sample Marketing Campaign Blitz for your review! Throughout your sales cycle you will receive bi-monthly Sample Status Updates including a summary of the most recent activity from individual showings and open houses as well as the feedback, statistics of the number of visitors from all the various websites, proofs of the media coverage, an updated list of the current competition, the most recently sold properties in your price range...and as always my best advise as to how I suggest we proceed. You will also have world wide access to your Sample Seller On-line Transaction right here on my website allowing you to monitor every aspect of your transaction. My goal is to provide a superior level of high-touch service with the help of my 10 Steps to a Smooth Purchase and/or Sale so that you can feel very much a part of this transaction while still going about your busy life!
Traditional Media Marketing Strategy |
Listing Sheet Featuring Your Property With Floor Plan on Reverse:
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Distributed to Your Prospective Buyers at Open Houses & All Showing! |
Boston Homes Ad |
Listing Sheet (front) |
Listing Sheet (back) |
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You will receive weekly updates for your review with proofs of the continued traditional media coverage throughout your entire sales cycle. |
Boston Homes Ad |
Listing Sheet (front) |
Listing Sheet (back) |
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You will receive weekly updates for your review with proofs of the continued traditional media coverage throughout your entire sales cycle. |
Boston Homes Ad |
Listing Sheet (front) |
Listing Sheet (back) |
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You will receive weekly updates for your review with proofs of the continued traditional media coverage throughout your entire sales cycle. |
Boston Homes Ad |
Listing Sheet (front) |
Listing Sheet (back) |
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You will receive weekly updates for your review with proofs of the continued traditional media coverage throughout your entire sales cycle. |
News Print Featuring Your Property Circulated Throughout The City:
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Circulated throughout the South End, SOWA, Back Bay, Bay Village, Beacon Hill, Fenway,
Financial District, North End, Leather District, Seaport, South Boston & Boston's Waterfront!
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Boston Homes Newspaper Featuring Your Property: |
QuantumMail Post Card Featuring Your Property: |
Mailed to 500 of Your Immediate Neighbors Who May Know Someone? |
Internet Based Marketing Strategy |
I firmly believe that the vast majority of buyers today rely heavily upon the internet for their property search! In fact, statistics from the National Association of Realtors NAR show that ±80% of all prospective buyers searched for their new home on the internet since 2000. I believe that in an educated urban market like Boston, that percentage is even higher! Therefore 24/7 internet based marketing will be heavily leveraged conveying a consistent marketing strategy throughout the entire internet!
Please Review How Your Property Will Be Marketed Throughout The Internet!
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Please Review The Most Popular Real Estate Websites
Where Your Property Will Be Heavily Marketed 24/7!!!
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Search the following websites by your zip code: |
(Please note: Your Property will also cycle through hundreds of other various websites!)
I think it is also very worthy of noting that your property will be posted on all of the other national and local real estate company's websites due to the new cooperative rules by the National Association of Realtors NAR including: Coldwell Banker, Hammond GMAC, Sotheby's International, Otis & Ahern, Keller Williams, Prudential Real Estate, Century 21, ERA Realty, Premiere Properties, Sprogis & Neal, South End Realty Group, North End Realty, Campion & Company, Boston Realty Group, Atlantic Associates, William Raveis Realty, Landmark Realty, Seaport Realty, Fiorelli Realty, Anzalone Realty, Atlantic Properties, A.E. Rondeau, etc, etc, etc! The nation's largest real estate database Multiple Listing Service or MLS is the live feed to all consumer websites ensuring that the our message is being conveyed throughout all of the real estate companies websites "verbatim"!
Your Property's Exposure Will Be Further Enhanced
With Additional On-line Marketing Strategies!
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Voted #1 Real Estate Search Engine!
Targeted Reach and Measurable Value!
I have implemented an aggressive Google AdWords Campaign "the largest online advertising network, reaching over 80% of 30-day US Internet users ensuring your property stands out over the competition throughout the entire internet and on all of the aforementioned websites. AdWords helps me target new audiences as well as visitors already searching for real estate on Google. Now we are advertising to an audience that's already interested your property!"
Voted #1 Real Estate Website!
To Reinforce Your Property's Exposure!
Your property will be listed on Realtor.com® "which ensures your property is being powerfully displayed to the 6.6 million monthly consumers that visit the Internet’s #1 Real Estate Website by RealtyTrac.com. "When prospective buyers search your zip code or other matching criteria, your property will featured. This also cycles through to various national real estate websites as noted above!
Voted #2 Real Estate Website!
Global Marketing With Increased Internet, Television and Magazine Exposure!
Your property will also be listed on REMAX.com® which has recently been voted the Internet's #2 Real Estate Website by RealtyTrac.com. With over 1100 hits per minute; while all the other national real estate websites lag behind with placement somewhere between #5 and #15! In addition, while all other national real estate companies have reduced their national television and magazine exposure, REMAX has increased their 2008 budget by 10%....exceeding over $1 Billion Dollars in National Television and Newspaper Exposure!
Boston Logic...Information Technology!
Web Development. Online Marketing.
Boston Logic Technology Partners help me "leverage technology to grow and run my business forming partnerships with my clients, by achieving measurable success" in the process of selling your home. My marketing strategies have been designed and are constantly maintained by Boston Logic combining all today's technological advances with the traditional real estate services in an effort to entice prospects to view your property over the competition!
However, when it is all said and done...
I believe what is necessary to be successful in this market is a
competitive price and an experienced closer with the experience
to position your property correctly to attract the buyer
who will pay the highest possible selling price!
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